B’Tawfiq, a Middle East-focused career development platform, set out to transform how professionals find jobs, build skills, and connect with employers. Their challenge was to move beyond traditional CV-based hiring by providing personalized career guidance, skill-gap analysis, and smarter recruitment tools.
Job seekers struggled to stand out, often sending countless CVs with little response, while employers faced stacks of nearly identical applications. Manual matching lacked accuracy, recruiters had no structured portal for evaluation, and professionals lacked clear guidance on bridging skill gaps. This gap between readiness and opportunity created inefficiencies for both candidates and recruiters.
Cplus Soft delivered an AI-powered platform that automated job matching, provided intelligent skill-gap analysis with Coursera course recommendations, enabled CV generation, and offered a structured recruiter portal. With a MECE CV scoring framework and dynamic AI updates, the solution empowered candidates to grow while enabling employers to hire faster with confidence.
Months
Screens
35% increase in job
40% reduction in time-to-hire
50% faster career path
25% boost in employer satisfaction
30% higher active user engagement
60% of users secured jobs
Our accelerated method for turning concepts into scalable digital solutions is called Cplus Velocity. Our team provides innovation quickly, from AI-driven automation to custom software and mobile apps, assisting companies in growing and remaining prepared for the future.